Our brief was to produce an engaging Computer Science prospectus for De Montfort University aimed at the undergraduate audience.
The Thinking
We needed to convey both the technical and scientific nature of the subject matter whilst giving it an exciting edge. The end product was unashamedly geeky and youthful with its Pacman-inspired visuals. A simple bright orange cover with embossed dot-matrix type treatment gives the brochure a warm, tactile quality.
The Result
Bright, tactile and easy to navigate, it was well received by both staff and students. It also reinforced DMU’s position as one of the leading computer sciences and engineering faculties in the UK.
De Montfort University – Computer Sciences & Engineering Prospectus